The latest such feature to be rolled out is Nametag. With Nametag, Instagram wants to make it easier for its users to find and follow people they know. And interestingly, it is basically Instagram’s version of Snap Codes that we have earlier seen on Snapchat. The feature is being rolled out to both Android and iOS versions of Instagram. So now, instead of asking people for their Instagram handle, users can now share and scan each other’s nametag. To access the feature, users will have to go to the Menu of their apps that appears on top right of their profiles. After that, they should select the option of ‘Nametag’. Nametag can also be personalised by touching anywhere on the screen or tapping the button at the top to try other designs. These include various colours, emojis or selfies with different stickers. Once you decide your nametag, you can either have your friends scan it or share it with them via text messages or on social media platforms like Facebook and WhatsApp. This can be done by just pressing the arrow on top right of your nametag. And if you wish to scan someone else’s ‘Nametag’, you can swipe right to go your app’s camera, hover over the nametag and hold down on your screen. You can also scan someone else’s Nametag by tapping ‘Scan a nametag’ option that will appear when you view your own nametag. Besides Nametag, Instagram is also known to be testing a new “school communities” feature. As the name suggests, the feature makes it easier for Instagram users at the same university to find and follow each other. However, users will have to add their school and graduation year to their profile for it to work. If users are a part of any particular organization like a sports team or a sorority, they can add that too. It is worth mentioning that this concept is similar to the Networks feature from Facebook‘s early days.

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Instagram makes it easy to find and follow people with  Nametags  - 54Instagram makes it easy to find and follow people with  Nametags  - 65