Airtel has said that its Digital TV customers who love to experience their adrenaline racing now don’t have to wait for horror programs on regular TV or go looking for them on different platforms. It has also added that shows from the fear-arousing genre on its platform will include the likes of The Zee Horror Show, Aahat, Fear Files, Gehraiyaan, Agent Raghav, Hoshiyar, Adrishya and Gangster amongst others. Richa Kalra, Product Manager – DTH, Bharti Airtel said, “At Airtel, we are always innovating to expand our offerings with a discerning array of specially curated content to fulfil the preferences of each of our customers. Today, we are excited to launch a service which is a platform for horror and thriller content on TV. With an aim to truly delight our customers we promise to continue to add exciting content to our bouquet of entertainment offerings.”
Commenting on the partnership, Ms. Kranti Gada, Chief Operating Officer, Shemaroo Entertainment Limited said, “The Horror TV – Ab Lagega Darr consists of the most popular and engaging horror content. The finest collection of movies, television shows, web series will definitely entice horror and thriller genre fans and fulfil our promise to provide the best entertainment packages. We are glad to partner with Airtel Digital TV and curate the innovative service in our effort to constantly delight the consumers.” ‘The Horror TV’ will air on service number 130. If you wish to activate it, you have to just give a missed call to <8800388007> from their registered mobile number. The service has a free trial period of 10 days post which a subscription cost of Rs 45 per month will apply.
